02 Apr 2019
Want a personal training career with a difference?
As an online Personal Trainer, you have the added benefit of your service being available all across the world. It can also save you costs in renting out fitness spaces while being more time and cost-efficient for clients.
Here’s what you need to know before you begin an online personal training business.
First of all, you need to determine what you’re going to offer your clients and carve your niche as an online trainer. This will enable you to be on top of your competition, whether you’re offering fitness coaching, fitness challenges, online fitness programs in addition to personal training sessions or specialised training and nutrition plans.
Keep in mind that you need to have the right qualifications to offer services as a fully qualified Personal Trainer. To do this in one easy step, opt for a qualification that combines the core units of a Certificate III in Fitness with a Certificate IV in Fitness, like our Complete Personal Trainer^Program.
Whether it’s weight loss, strength, training, improved athletic performance or a general uplift in health and wellbeing, each client request requires individual programming. Tailored programs, workouts and videos all take a significant amount of time and effort. As an online Personal Trainer, you need to be able to complete and compile these programs effectively and efficiently, ensuring they adhere to a client’s health and fitness goals.
Workout templates are essential for starting up and maintaining an online personal training business. Your client types can be split into those with similar goals. For example, 25-35-year-old males who want to build muscle or 25-35-year-old women who want to get into shape post-pregnancy. After distinguishing which category your client fits into, you can then tailor the most suitable template to a client’s specific needs.
Before you start any marketing for your online fitness business, ask yourself:
Why would someone choose you as a Personal Trainer?
What makes you unique?
Why should people choose your online personal training over face-to-face training?
The more clearly you can answer these questions, the more likely you’re going to attract the kind of personal training clients you want. Your personality is what will make clients come to you in the first place – use it to tell your story, connect with potential clients and offer them a service that only you can deliver. Remember, like anything else it takes time and energy to build your online business.
As an online Personal Trainer, social media is one of the most powerful tools you can use to promote your personal trainer business. Use social channels to share client videos and testimonials, offer special promotions and allow potential clients to gain a feel for your personality and training style. Do what is proven to work, but do not be afraid to carve something out of your niche in the fitness industry.
Online personal trainers also have the perfect outlet to offer additional services over the long term to clients, such as tailored nutritional advice. With a 10967NAT Diploma of Nutrition, you can gain the knowledge needed to discuss the fundamental principles of nutrition with clients, including how the body digests and metabolises food and stores energy.
Choose one or more of the following options:
Your club will act as a campus to facilitate group intakes of students to complete their practical training requirements. Take part in up to three scheduled intakes per year and you’ll receive financial milestones as each student progresses through their group course. Have confidence knowing that once completed, you’ll have helped develop your next qualified trainer, instructor or team member.
Assign an in-club mentor (approved by AIPT) who’ll facilitate face-to-face practical training in-club, while the student undertakes their theory components online in their own time. This option runs to a flexible schedule, beginning any time of the year. You’ll receive financial milestones as each student progresses through their course.
You’ll have the potential to earn financial incentives for referring prospective students to AIPT. A referral fee is paid directly to your club with every student who successfully enrols via your referral. This entry level option is our most popular, providing access to our network. It’s the perfect way to turn your club members into your team members!
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